Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support Local Media Earnings Show Strong Q1, Leaning on Digital Ad Sales for Growth Q1 2024 earnings reports showed growth for local media organizations, mostly due to digital ad…MarketronMay 16, 2024
Blog & ResourcesFor Sales ManagersIndustry Trends Local Media Digital Sales Commissions: Data and Trends for 2024 See what’s new in digital sales commissions. Review trends and data regarding commissions for local…MarketronMay 8, 2024
Blog & ResourcesIndustry TrendsProduct & Support Pre-Payments for Advertising Invoices: How It Works Sending pre-payment requests to advertisers electronically makes it easier to receive payment before advertising schedules…MarketronMay 3, 2024
Blog & ResourcesFor Sales ManagersIndustry Trends Should You Pivot from Digital Ad Sales Training to Hiring Digital-Only Sellers? Explore options for propelling your digital ad sales forward. You can upskill traditional sellers, hire…MarketronMay 1, 2024
Blog & ResourcesFor Sales ManagersIndustry Trends Radio Political Advertising: Why It Creates the Most Reach Explore how radio political advertising delivers the greatest reach for mass media. Inform political ad…MarketronApril 30, 2024
Blog & ResourcesIndustry Trends 2024 NAB Review: Trends and Insights for Local Media Explore insights and trends for local media from the 2024 NAB Show. Find out about…MarketronApril 26, 2024
Blog & ResourcesFor Sales ManagersIndustry TrendsProduct & Support AM/FM Radio Ads Lift Website Traffic, Demonstrating the Value of Linear + Digital New data confirms that AM/FM radio ads lift website traffic. It’s one more reason why…MarketronApril 24, 2024
Blog & ResourcesIndustry TrendsProduct & Support Key Strategies to Win Over Local Businesses Not Buying Digital from You Local businesses aren’t always buying digital from radio ad sellers. Get insights in this post…MarketronMarch 21, 2024
Blog & ResourcesIndustry TrendsProduct & Support SMBs and CTV Advertising: Ideas to Capture Increased Spending for This Tactic Advertisers are shifting money to CTV advertising, including SMBs. Learn about best practices for SMBs…MarketronMarch 14, 2024
Blog & ResourcesIndustry TrendsProduct & Support What’s the Cost of Not Being Paid Faster? Learn How Electronic Invoicing and Payments Shorten the Cycle Using electronic invoicing and payments shortens the cycle and improves cash flow. You’re missing out…MarketronMarch 12, 2024